Proudly sponsored by The Care Hub. 

The Care Summer Series was a free, virtual, two-day event spanning from Monday 10th to Tuesday 11th of August 2020.

This series hosted a number of expert led, live educational webinars, bringing the whole community together to celebrate the care sector! 

Themes included:

  • The future deal for social care
  • Funding
  • Raising the quality of care in the new normal
  • Promoting integrated care
  • Raising the profile of home care
  • New care models going forward
  • Supporting the care workforce

On demand webinar recordings:

1. Future of Residential Care – what’s the post pandemic vision?

This session considered the future of the residential care sector during an extraordinary period.

There has never been a time more in need of a strong and vibrant residential care sector. People are living longer with increasing levels of care needs. But many residential care providers were under financial pressure even before the Coronavirus pandemic hit.

Years of austerity has seen local authority budgets slashed and the fees paid to care providers cut. Three years ago, a Conservative government promised sweeping reform to the sector. Despite repeated promises, care providers are still waiting.

Now, with calls for social care to be nationalised, the momentum for change growing once again. Coronavirus showed the nation how vital care services are to our vulnerable citizens.

Nadra Ahmed, Executive Chair, National Care Association


  • Jeremy Richardson, CEO, Four Seasons
  • Glen Garrod, Executive Director, Adult Care and Community Wellbeing, Lincolnshire County Council and Past-President of ADASS
  • Michael Voges, Executive Director, Associated Retirement Community Operators


  • Scott Sherriden, Managing Director, The Care Hub
  • Jon Chapman, Director, Pinders
  • Charlie Jones, Care and Clinical Director, BKR Care Consultancy
  • Dr Sanjeev Kanoria, Chairman, Advinia Healthcare

2. Survival of the fittest – how to drive profitability?

This session explored the steps care businesses can take to get on a sustainable footing and promote profitability.

The Coronavirus pandemic has brought a new financial squeeze to the care sector.
Many care businesses were already working to tight margins due to austerity measures on public finances. Now they are in danger of being pushed over the edge.

In recent years, care businesses have experienced higher workforce costs. Not only have they had to accommodate wage inflation due to the National Living Wage, but they’ve suffered recruitment and retention issues.

Staff shortages are set to be compounded by Brexit and the reduced availability of European workers.

This has all happened at a time when there’s been less state funding in the system, and is a big headache for those businesses dependent on local authority placements. Then the pandemic brought extra staff and equipment costs. Many providers have had to pay more for agency staff to cover gaps, and ensure they have adequate PPE supplies.

High death rates in residential care sector have also created a stigma, so occupancy levels are down.

One industry expert is predicting one in ten care homes could go bust.

3. Integrated Care – social care’s role in the new approach

This session considered how social care could play a more important role in integration of care in England.

In 2016, NHS England divided the country into 44 sustainability and transformation partnerships as part of the Five Year Forward View. They brought together NHS, local authorities and other health and care organisations to collaboratively determine the future of their health and care system.

STPs are now evolving into integrated care systems (ICSs) with a view to better coordinating services and focusing on prevention. This system is backed by the Better Care Fund which requires CCGs and local authorities to enter into pooled budgets arrangements and agree an integrated spending plan.

Unfortunately, the Coronavirus pandemic revealed there is still work to be done on promoting collaboration.

Many social care providers still feel out of the loop, and are struggling to make the right connections with commissioners and their healthcare colleagues.

Michael Corbett, Care Portfolio Manager


  • Rosie Seymour, Deputy Director, Better Care Support Team
  • Raina Summerson, CEO, Agincare Group
  • Conor Burke, Chair of Mprove and MD, CPB Consulting
  • Rob Webster, Chief Executive, South West Yorkshire Partnership NHS Foundation

Jane Townson, CEO, UKHCA


  • Martin Jones, CEO, Home Instead Senior Care
  • Prof John Bolton, Visiting Professor of IPC, Oxford Brookes University
  • Anna McEwen, Executive Director of Support and Development, Shared Lives Plus

4. The Home Care challenge – finding a way forward

This session explored what is needed to have a cross-party consensus for the sector and how we can make this a reality.

Many people want to live well and independently at home into older age. Over 10 million people at any one time receive or need support and care in their own homes. But the government only spends the equivalent of 4% of the NHS budget on home care.

State-funded homecare providers entered the Coronavirus pandemic in a weakened state, after years of under-funding, and then had to manage increased costs due to PPE requirements.

It has led to low pay and poor conditions for the home care workforce, with widespread zero-hour contracts and minimum wages, and brief visits for clients.

Many providers now eschew council-funded care and focus on private individuals willing to pay a sustainable price.

The sector wants a cross-party consensus on the way forward, but governments have repeatedly failed to come forward with proposals.

It’s an innovative sector with new models of care emerging and advances in assistive technology. With the right support, there are real opportunities to deliver preventative services that promote health and independence.

5. Quality and Safety – striking the balance after Coronavirus

This session explored the hallmarks of high-quality care in the ‘new normal’. How can social care providers balance infection control and safety on the one hand, and compassionate and empowering care on the other?

The social care sector delivered a heroic performance to cope with the first wave of the Coronavirus pandemic.

It’s testimony to the resilience of the sector that thousands of vulnerable people have benefited from safe and supportive care during an exceptionally challenging time.

However, by necessity, the independence and freedom of clients has often been curtailed. Personalised care – the long-held ambition of the sector – has been compromised.

Care homes had to restrict access. Clients’ ability to meet visitors, pursue hobbies and leisure activities have all been reduced.

Care has been delivered by PPE-clad staff, with many changes in the faces behind the masks. It has been a lonely, anxious and confusing experience for many older people, particularly for those with dementia.

Lockdown has been lifted and the threat of infection has lowered.

Drew Hunt, Marketing Manager, PainkChek


  • Maria Bamford, Director of Care Quality, Anchor Hanover
  • Ewan King, Chief Operating Officer, Scie 
  • Debbie Ivanova, Deputy Chief Inspector of Adult Social Care, CQC
  • Professor Adam Gordon, Professor of the Care of Older People, University of Nottingham



  • Emma White, Emma White, Locality Manager - (Eastern), Skills for Care
  • Marianne Davis, Locality Manager (Surrey area) Skills for Care


6. Dealing with the impact of the pandemic on your staff

This session explored the impact of COVID-19 on social care workers and drew on examples from providers who have developed effective strategies to support their staff.

It considered what useful steps care home managers have taken during the first wave of coronavirus to help their staff; what they are doing now as the infection reduces, including psychological support; and how they’re planning for a potential second wave later this year.

Along with, how to deal with the impact of the last few months on staff is something that every organisation is considering, and this webinar aims to share practical advice and signpost to helpful resources – particularly as we face the reality that it isn’t over yet.


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