Speakers

Marketing is changing, but the fundamentals haven't. The strongest marketing starts with understanding the audience, recognising what matters to them and connecting that insight with commercial opportunity. I bring more than 20 years of experience across brand, digital, social media, content and communications, combining strategic and creative thinking with AI to build brands, engage audiences and deliver measurable results. I have particular depth in healthcare and social care marketing, where trust, empathy and understanding how people make decisions are fundamental to effective marketing. My areas of expertise include: Brand and marketing strategy · Digital marketing · Social media strategy · Content and creative strategy · AI marketing and innovation.